Journey Mapping

Welcome Welcome to the first article in a series we plan to share monthly. You are receiving this message as a result of conversations or messages traded recently with LMNO. While we grow and evolve, we welcome all feedback on the message and articles to Feel free to share with other like-minded folks who might enjoy. […]

Lies, Damn Lies, and Analytics

We have a huge crush on data. We don’t just like numbers, we like like numbers. A lot. Data can help us assess the value of advertising tactics, build holistic strategies, and measure results—what’s not to like? Oh, right. Misleading manipulation of data. —We don’t like that.   There are a lot of ways that data can […]